top of page
Fpplogovector1.png

<Logo Design> <Branding> <Visual Design> <Website Design>

MISSION

The mission at First Principles Publishing is to make the investing journey accessible to everyone. They do this through books, content, and tools that are both educational and actionable.


SUMMARY

Using elements from the existing Logo, I developed a newer and modern brand logo symbol.
I redesigned the website using these clean, curious, and compelling design language.

logo
Screenshot 2024-05-23 at 10.38.42 PM.png

previous logo:

ideation:

Screenshot 2024-05-23 at 10.38.42 PM.png

Final logo:

Fpplogovector1.png
Icon1.png
Icon3.png
Header1.png
Header3.png
web design

Fpp website:

I designed and created elements for the First Principles Publishing website, following a clean, professional, minimalistic aesthetic (of similarity of ValueGlance) 

bottom of page